The Future of AI is Influencer Marketing: Exploring How AI is Revolutionizing Brand Promotions

ai influencer in ice bath

Influencer marketing has become an essential part of any brand’s promotional strategy. By partnering with influencers who have strong connections with specific audiences, brands can increase awareness, improve credibility, and drive conversions.  However, manually discovering and vetting relevant influencers can be extremely time-consuming. This is where artificial intelligence (AI) comes in – revolutionizing influencer marketing […]

What Are Virtual Influencers And What Do They Do?

In recent times, a new kind of influencer has emerged on social media – the virtual influencer. These computer-generated influencers are fictional characters that are created using advanced technology and artificial intelligence.  They have their distinctive persona, profile and content just like real human influencers. But they are not real people made of flesh and […]